Page 46 - CleanIndiaJournal October Digital Issue
P. 46
ConferenCe report
Strategising successful business
models in retail, commercial
and industrial laundries and dry
cleaning
he post-pandemic boom in the laundry and dry cleaning
market was evident in this meeting of its service providers
HIGHLIGHTS Tand equipment manufacturers.
The first segment laid out the many opportunities for existing and
The laundry industry is aspiring players in the industrial and commercial laundry space.
one with a significant With hotels, hospitals and other facilities committed to professional
linen care, there is a market gap waiting to be addressed.
number of female The profusion of laundromats that has sprung up in recent years
entrepreneurs, which requires a strong operational backbone and technical prowess.
was reflected in the Retail laundry leaders showcased success stories of how they are
managing the franchisee model.
panel discussion on Manufacturing industries like pharma, automobiles and others
‘women in laundry’. need their workwear garments to be laundered and returned in no
time. A fireside chat delved into how this can be made possible.
The laundry industry is one with a significant number of female
entrepreneurs, which was reflected in the panel discussion on
‘women in laundry’.
How can a laundry distinguish itself from its competitors and
attract new customers? The session on marketing and branding
strategies for a successful business model listed the ways and means.
Finally, conserving resources and improving processes is
critical in this sector as well. The session on ‘enhancing efficiency
in dry cleaning’ explored how this can be achieved.
OCTOBER 2023•Clean India Journal
46 www.cleanindiajournal.com
