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Marketing and brand promotion strategies

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Tapping the Untapped Market

With a vast experience in pest control and hygiene business, he has ambitious plans to bootstrap in the Indian hygiene market. Speaking to Clean India Journal, Ravinder Sabarwal, Proprietor, Bugman & Hygiene Solutions, says, “The washroom care market is vast and untapped to a great extent. Apart from the commercial segment, there is a huge potential in the residential segment as well.”

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