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Pulizia Industries Private Limited launches a wide range of laundry care products from ZENITH PLC, UK, in India.

Non-bio powder

A powerful blend of detergents, alkalis, water conditioners and brighteners to enable the removal of soiling from all types of fabrics. It is suitable for use in both domestic and commercial laundry machines and can be used in all water conditions. A non-biological enzyme free formulation with complex blend of surfactants, sequestrants, and anti-greying agents. It prevents greying of linen and is suitable for washing delicate and coloureds at low temperatures of 300.

Odour eliminator

A ready to use formulation and highly effective odour eliminator for use against various odours including urine, vomit, tobacco smoke, pet odours and general malodours and is suitable for use on all surfaces including clothing, floors, furniture, carpets, curtains and soft furnishings. It incorporates biological support ingredients and essential growth factors, which promote improved performance and is specifically designed to block the production of odour by naturally occurring bacterial populations. This unique formulation inhibits the normal biological production of odour causing gasses, quickly eliminates malodours and contains a fresh pleasant deodorising fragrance.

Fabric Softener

It is a concentrated fabric softening liquid specially formulated for use in commercial and on-premise laundries. The product is suitable for application on most types of fabric and can be manually or auto-dosed. It leaves a smooth, silky feel on woven or flat knitted fabric and Contains a perfume, which leaves a pleasant smell on fabric. Prevents build-up of static electricity on synthetic fabrics and contains cationic surfactant to assist ironing.


It is a liquid surfactant booster based on a blend of surfactants and an effective laundry booster based on a blend of non-ionic surfactants. Excellent performance in the presence of fatty and oily soiling and is suitable for use on coloured and white fabrics with foam control. The emulsifier effectively disperses soiling preventing redisposition and is used in conjunction with an alkali booster and or main wash detergent.


A fully built biological detergent formulated to remove the heaviest soling from all types of natural and synthetic fabrics. It is a complex blend of surfactants, sequestrates, anti-greying agents and enzymes, suitable for washing delicate and coloureds, preventing greying of linen.

Alkali Booster

It is a liquid alkali builder/booster, suitable for use in all water conditions and can be used combined with either concentrated Laundry Detergent or Laundry Emulsifier.


Sequestrant based building system lowers in use water hardness – increasing the wash performance
• Improves soil removal, especially of food and fat stains
• Increases the pH of the wash solution, allowing Laundry Peroxide Destainer to be used at lower temperatures
• Enhances the wash performance on heavily soiled goods by increasing the pH of the wash solution.
• Contains scale controlling agents that prevent scaling in all water conditions, increasing the efficiency of the washing machine
• Prevents the formation and deposition of water hardness salts onto fabric
• Prevents greying of linen


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