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Virtual Info Systems goes international

Virtual Info Systems Pvt Ltd – the organisers of India’s most successful international cleaning exhibition – Clean India Show, is expanding into the Middle East market with the forthcoming CMEP Expo – Clean Middle East Pulire. Jointly organised by Virtual Info Systems and its Italian partner, Afidamp Servizi srl, the organisers of Pulire Shows across the world, CMEP will be held from November 27 to 29, 2012, at the Dubai World Trade Centre.

“We are very happy to associate with Virtual Info Systems and we look forward to this Show growing to newer heights in the Middle East,” said Helal S.K. Almarri, CEO, the Dubai World Trade Centre.

“Dubai has had a couple of cleaning shows before but the expectations of the end users are much higher and we hope to meet the growing demands of this market. Indeed, this feat is just the beginning and we will work towards developing this market,” said Jayaram Nair, Chairman, Virtual Info Systems.

The infrastructure industry in Dubai, having regained its pace, offers a vast potential for the cleaning industry through the coming years. According to industry sources, the cleaning sector is growing at a pace of 20 to 25% per annum and expects a rise in demand in the service sector, as the infra projects near completion. Besides facilities management and housekeeping, demand for specialised services, including façade cleaning, carpet cleaning, duct cleaning and floor cleaning, are likely to rise.

Helal SK Almarri along with Jayaram Nair at the Dubai World Trade Centre

The timely scheduling of the CMEP Expo in Dubai will also give cleaning industry players to foray into Saudi Arabia, which has commenced its infrastructure development programme. Qatar, which is bracing for the FIFA tournament in 2014, offers growing opportunity for the cleaning companies.

“The Expo will not only have participants from the Gulf but also from neighbouring countries, including India, Sri Lanka and China besides Europe and other countries,” said JP Nair, Managing Director, Virtual Info Systems. “The Expo offers an excellent opportunity for equipment manufacturers and service providers in India and other countries to strengthen their existing presence in the Gulf and also branch out into this fast growing market,” he added.

Spreading awareness on the various cleaning services and technology, the Expo will also have a special Seminar, which will be addressed by industry experts.

The end users, including government bodies, industries and corporates, would be able to check out on the latest in cleaning technology at the Expo and the exhibitors would have an ideal platform to directly meet with potential clients and appoint distributors for the Gulf market.

“The Expo covering an area of about 2000 to 2500sqm will have about 70 to 100 exhibitors. The bookings have already opened and the response has been very encouraging with many companies having already confirmed their space at the Expo,” said JP Nair.


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