Single solution, multiple applications
Steam Buddy’s machines are being used beyond the car care industry, to clean telecommunication towers, wineries and breweries. These sectors have strict hygiene parameters to follow, where only steam, and no chemicals are permitted for cleaning. “Once liquor has been removed from drums,” said Khokle, “They need to be sanitised. Solar panels also require frequent cleaning. India has many massive solar farms, each with expansive solar panels which need to be cleaned daily for them to maintain their efficiency.”
This requires massive volumes of water. For example, cleaning a 2MW plant necessitates the use of 8000-9000 litres; steam cleaning machines have cut this down to 800-900 litres.
Such devices are already operational in hospitals, to clean stretchers and ambulances. Khokle shared: “Sanitisation happens between 85 to 135 degrees centigrade; only then can you kill bacteria. Otherwise, one is only helping them grow. Our machines work in that temperature range. We tested it in hospital settings, and it kills almost 99% of germs with just steam.”
Doorstep car care
The era of Swiggy and Zomato has accustomed customers to home delivery of services. No one wants to spend time in a queue at a car wash. Thus, car care centers are now sending employees with equipment to clean cars at the owner’s residence itself. And these are not untrained workers with rags and a bucket of dirty water, but specialised workers with the best equipment. Accordingly, machines also have been modified to run on diesel — for portability, or on electricity, to prevent indoor air pollution. Pandey said that at the Expo, he had received many enquiries for products from entrepreneurs from South India, where the concept of home delivery of car care services has been flourishing.
Cleaning car interiors
Car dashboards are dust magnets. At the Expo, products which attracted zero dust after use were much in demand. Car shampoos which could be used by both laymen and professionals, which leave a shine, and a pleasant scent after cleaning, also proved to be very popular.
Reaching out to customers
Jangra Chemicals is reaching out to consumers directly by listing its products for sale on its website and Amazon, as well as advertising on Facebook and other social media. Jangra said, “Our main problem is that people don’t know how to use car care products. We are trying to help bridge this knowledge gap with instructive videos on our YouTube channel.”
Every recent study has predicted a boom in the global car care industry, with South Asia in general and India in particular contributing a significant share. Should this prediction come true, we can look forward to a much bigger, and even more popular Care Care Expo 2021. Every recent study has predicted a boom in the global car care industry, with South Asia in general and India in particular contributing a significant share. Should this prediction come true, we can look forward to a much bigger, and even more popular Care Care Expo 2021.
Care Professionals Forum
Select service providers joined hands to form a group during an exclusive discussion with car care professionals.