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Zero Waste Focusing on destination, not diversion

In striving to create a waste-free world, it is important that we articulate not only our goals but the ways we plan to go about bringing them to fruition. I believe our objectives would be much better served in this regard with a simple word substitution. Rather than focusing on diversion rates as the way we measure recycling success, what we really need to be talking about are “destination rates.”

Zero Waste: A Key Move towards a Sustainable Society

The Zero Waste strategy says no to incinerators, no to mega-landfills, no to the throwaway society and yes to a sustainable society. While it may sound like an idealistic goal, we can put it into a realistic time frame. We do not expect to reach zero waste next year, but we can anticipate that some communities could be very close to Zero Waste by 2020.
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